{"id":1086,"date":"2015-12-08T13:39:10","date_gmt":"2015-12-08T18:39:10","guid":{"rendered":"http:\/\/johncbogle.com\/wordpress\/?p=1086"},"modified":"2015-12-08T13:39:10","modified_gmt":"2015-12-08T18:39:10","slug":"memo-to-veterans-and-principals-19","status":"publish","type":"post","link":"https:\/\/johncbogle.com\/wordpress\/2015\/12\/08\/memo-to-veterans-and-principals-19\/","title":{"rendered":"Memo to Veterans and Principals"},"content":{"rendered":"<p>To: Vanguard Veterans and Principals<br \/>\nFrom: John C. Bogle<br \/>\nDate: September 4, 2015<br \/>\nRe: Vanguard in the Press<\/p>\n<p>Things didn\u2019t slow down much this summer, and I\u2019m pleased to attach another eight stories of special interest.<br \/>\n(1) \u201c<a href=\"http:\/\/www.forbes.com\/sites\/gregsatell\/2015\/08\/22\/the-power-of-story\/\" target=\"_blank\">The Power of Story<\/a>,\u201d Forbes, August 22, 2015. It\u2019s always nice to be compared to a genius\u2014in this case Albert Einstein. Here, we are both cited for, \u201ca compelling narrative that inspires a shared sense of mission . . . [and] a long and great legacy.\u201d If the story is valid, it is up to you who lead our crew to determine how long, and how great.<\/p>\n<p>(2) \u201c<a href=\"http:\/\/www.telegraph.co.uk\/finance\/personalfinance\/investing\/funds\/11771215\/How-to-invest-like-...-John-C.-Bogle-king-of-the-tracker-funds.html\" target=\"_blank\">. . . king of the tracker funds<\/a>,\u201d The (London) Telegraph, July 30, 2015. (Yes, that\u2019s a young me, age 39, in the photo.) Our John Woerth handled the story with journalist Ed Monk, but later had to correct two errors. \u201c. . . born out of corporate frustration\u201d should read \u201ccorporate conflict.\u201d And . . . \u201cgo gently into that good night\u201d should read \u201cgo gentle.\u201d<\/p>\n<p>(3) \u201c<a href=\"http:\/\/www.marketwatch.com\/story\/why-99-of-trading-is-pointless-john-bogle-2015-07-30\" target=\"_blank\">Why 99% of trading is pointless<\/a>,\u201d MarketWatch, July 30, 2015. Here, journalist Mitch Tuchman puts his own harsh spin on my long-standing view that stock trading is a loser\u2019s game for investors and a winner\u2019s game for brokers.<\/p>\n<p>(4) \u201c<a href=\"http:\/\/www.bbc.com\/capital\/story\/20150714-the-secret-weapon-of-ceos\" target=\"_blank\">The super secret weapon of CEOs<\/a>,\u201d BBC, July 15, 2015. In Elizabeth MacBride\u2019s view, that super secret weapon is poetry, helping leaders to \u201cadopt a certain way of thinking about . . . broad concepts and challenges.\u201d Her first example cites me and \u201cOzymandias\u201d (read the story), and my concept that \u201ccaring . . . must be the soul of any institution worth its salt.\u201d<\/p>\n<p>(5) \u201c<a href=\"http:\/\/time.com\/money\/3956351\/jack-bogle-index-fund\/\" target=\"_blank\">Has the Index Fund Won?<\/a>\u201d Money, August 2015. All of us at Vanguard know the answer to that question, and I reaffirm it in this interview. \u201cIt certainly has.\u201d While some of my responses to journalist Pat Regnier are apparently controversial, none of them are new, and most of them\u2014on ETFs, international allocations, cost, and transparency\u2014reflect positions that I\u2019ve publically held for at least two decades.<\/p>\n<p>(6) (7) (8) Three stories on the recent unpleasantness in the stock market: <a href=\"http:\/\/www.cnbc.com\/2015\/08\/24\/jack-bogle-best-moves-now-to-ride-volatility.html\" target=\"_blank\">CNBC on August 24<\/a>, <a href=\"http:\/\/www.marketwatch.com\/story\/john-bogle-sees-promise-in-stocks-for-the-long-term-2015-08-27\" target=\"_blank\">Market Watch on August 27<\/a>, and on <a href=\"http:\/\/www.cnbc.com\/2015\/08\/28\/jack-bogle-how-to-handle-the-markets-wild-ride.html\" target=\"_blank\">CNBC again on August 28, 2015<\/a>. My message remains consistent (\u201cStay the Course\u201d), but cautious (in this case to Elizabeth MacBride on CNBC), \u201c. . . stay invested, control your fear, and keep your fingers crossed.\u201d<\/p>\n<p>Hope you all had a great summer.<\/p>\n<p>Best,<br \/>\n<em>Jack<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>To: Vanguard Veterans and Principals From: John C. Bogle Date: September 4, 2015 Re: Vanguard in the Press Things didn\u2019t slow down much this summer, and I\u2019m pleased to attach another eight stories of special interest. (1) \u201cThe Power of Story,\u201d Forbes, August 22, 2015. It\u2019s always nice to be compared to a genius\u2014in this [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,5],"tags":[],"class_list":["post-1086","post","type-post","status-publish","format-standard","hentry","category-memos-to-principals-and-veterans","category-press-clippings"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts\/1086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1086"}],"version-history":[{"count":1,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts\/1086\/revisions"}],"predecessor-version":[{"id":1087,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts\/1086\/revisions\/1087"}],"wp:attachment":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}