{"id":1041,"date":"2015-07-24T08:32:02","date_gmt":"2015-07-24T13:32:02","guid":{"rendered":"http:\/\/johncbogle.com\/wordpress\/?p=1041"},"modified":"2015-07-24T08:55:27","modified_gmt":"2015-07-24T13:55:27","slug":"memo-to-veterans-and-principals-6","status":"publish","type":"post","link":"https:\/\/johncbogle.com\/wordpress\/2015\/07\/24\/memo-to-veterans-and-principals-6\/","title":{"rendered":"Memo to Veterans and Principals"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong>To:\u00a0\u00a0\u00a0 Veterans and Principals<\/strong><\/p>\n<p><strong>Date: February 10, 2015<\/strong><\/p>\n<p><strong>RE:\u00a0\u00a0 Recognition for Vanguard<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>I\u2019m enclosing several articles about Vanguard that may be of interest. It\u2019s always nice that our focus on doing the right thing for our clients\u2014those down-to-earth, honest-to-God human beings, each with their own hopes, dreams, and financial goals\u2014continues to be received so favorably by the media.<\/p>\n<ol>\n<li><strong><a href=\"http:\/\/www.forbes.com\/sites\/phildemuth\/2015\/02\/09\/where-is-john-c-bogles-presidential-medal-of-freedom\/\">\u201cWhere is John C. Bogle\u2019s Presidential Medal of Freedom?\u201d<\/a> <em>Forbes<\/em>, February 9, 2015.<\/strong> This lovely piece by author and financial adviser Phil DeMuth suggests that I should be awarded the nation\u2019s highest civilian honor. I am deeply touched by this kind gesture.<\/li>\n<li><strong> <a href=\"http:\/\/www.ft.com\/intl\/cms\/s\/0\/bc3c38ac-a7a3-11e4-be63-00144feab7de.html#axzz3gj37Q1oK\" target=\"_blank\">\u201c \u2018Robo investing\u2019 on the fruit and nut fringe,\u201d<\/a> <em>Financial Times<\/em>, February 2, 2015.<\/strong> Stephen Foley does a nice job of presenting my views on investing in ETFs. He ends the story with a quote from me, \u201cexchange-traded funds are fine, just so long as you don\u2019t trade them.\u201d<\/li>\n<li><strong><a href=\"http:\/\/www.wsj.com\/articles\/the-best-and-worst-investments-they-ever-made-1419609594\" target=\"_blank\">\u201cThe Best (and Worst) Investments They Ever Made,\u201d<\/a> <em>The Wall Street Journal<\/em>, December 27-28, 2014<\/strong>. A wide range of responses from several prominent figures in finance and beyond on investment lessons learned\u2014sometimes the hard way. Included in this group are Nobel Laureates William Sharpe and Eugene Fama, director of CFA Institute Research Foundation Laurence Siegel, and Princeton University professor and former Vanguard director Burton Malkiel.<\/li>\n<li><strong><a href=\"http:\/\/www.cnbc.com\/2015\/01\/15\/bogle-how-to-boost-investment-returns-in-2015.html\" target=\"_blank\">\u201cBogle: How to boost investment returns in 2015,\u201d <\/a><\/strong> <strong>CNBC.com, January 15, 2015.<\/strong> Journalist Elizabeth MacBride visited me in my office for this story about the importance of keeping the costs of investing down and making sure you compare your investments to the proper benchmark.<\/li>\n<li><strong><a href=\"http:\/\/www.fuw.ch\/article\/the-stock-market-seems-to-be-ignoring-the-big-risks\/\" target=\"_blank\">\u201cThe stock market seems to be ignoring the big risks,\u201d <\/a><em>Finanz und Wirtschaft<\/em>, February 3<sup>rd<\/sup>, 2015.<\/strong> I did this interview for a Switzerland-based financial magazine. Thankfully, they were kind enough to translate it into English for us!<\/li>\n<li><strong><a href=\"http:\/\/www.marketwatch.com\/story\/nobody-knows-the-market-john-bogle-2015-02-05\" target=\"_blank\">\u201cNobody \u2018knows\u2019 the market:John Bogle,\u201d<\/a> MarketWatch.com, February 5, 2015. <\/strong>This short web article criticizes the financial media\u2019s tendency to oversimplify complex investing topics and stresses the importance of sticking with a long-term asset allocation.<\/li>\n<li><strong><a href=\"http:\/\/www.institutionalinvestor.com\/article\/3421707\/asset-management-indexing-and-etfs\/active-managers-losing-ground-can-thank-john-bogle.html\" target=\"_blank\">\u201cActive Managers Losing Ground Can Thank John Bogle,\u201d<\/a> <em>Institutional Investor<\/em>, January 27, 2015. <\/strong>A brief interview that highlights my views on the growth of\u2014and changes in\u2014indexing, such as the rise of ETFs and so-called \u201cSmart Beta\u201d funds.<\/li>\n<li><strong><a href=\"http:\/\/www.fool.com\/investing\/mutual-funds\/2014\/11\/12\/jack-bogles-index-investing-is-good-enough-for-war.aspx\" target=\"_blank\">\u201cJack Bogle\u2019s Index Investing Is Good Enough for Warren Buffett,\u201d<\/a> <em>Motley Fool<\/em>, November 12, 2014. <\/strong>This article highlights Warren Buffett\u2019s instruction in his will that 90% of the assets in his estate should be allocated to Vanguard 500 Index Fund.<\/li>\n<li><strong><a href=\"http:\/\/news.investors.com\/investing-mutual-funds\/112814-728303-mutual-funds-surviving-their-competition-with-etfs.htm\" target=\"_blank\">\u201cMutual Funds: Why Shareholders Still Love Them,\u201d<\/a> <em>Investor\u2019s Business Daily<\/em>, November 28, 2014. <\/strong>Despite all of the headlines touting ETFs in the financial press recently, good-old-fashioned mutual funds still deserve a place in investors\u2019 portfolios, according to journalist Paul Katzeff.<\/li>\n<li><strong><a href=\"http:\/\/www.etf.com\/sections\/features\/23992-legends-of-indexing-john\" target=\"_blank\">\u201cLegends of Indexing: John Bogle,\u201d<\/a> <em>Journal of Indexes<\/em>, November\/ December 2014.<\/strong> The final issue of the <em>Journal of Indexes<\/em>. While I\u2019m sorry to see this publication fall by the wayside, it went out with a bang. There is an extended interview with me, as well as 13 other \u201clegends\u201d who helped bring indexing to investors.<\/li>\n<\/ol>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Best, always,<\/p>\n<p><strong><em>John C. Bogle<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; To:\u00a0\u00a0\u00a0 Veterans and Principals Date: February 10, 2015 RE:\u00a0\u00a0 Recognition for Vanguard \u00a0 I\u2019m enclosing several articles about Vanguard that may be of interest. It\u2019s always nice that our focus on doing the right thing for our clients\u2014those down-to-earth, honest-to-God human beings, each with their own hopes, dreams, and financial goals\u2014continues to be received [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15,5],"tags":[],"class_list":["post-1041","post","type-post","status-publish","format-standard","hentry","category-memos-to-principals-and-veterans","category-press-clippings"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts\/1041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1041"}],"version-history":[{"count":2,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts\/1041\/revisions"}],"predecessor-version":[{"id":1047,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/posts\/1041\/revisions\/1047"}],"wp:attachment":[{"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johncbogle.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}